Published On: 2015-12-03

Since the birth of the first e-cigarettes, the industry has been attacked with misleading studies, myths and sometimes even blatant lies. We have gathered 3 of what we think are the most annoying myths concerning the e-cigarette industry and products.

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1. E-cigarettes are intended as a gateway into the cigarette world for children.

It started with a U.S. Center’s for Disease Control and Prevention Director Tom Friedman stating that “Many teens who start with e-cigarettes may be condemned to struggling with a lifelong addiction to nicotine and conventional cigarettes.”

a hand with a scale with myths on the left and facts on the right

A personal opinion with no actual research to back it up can still be found on CDC’s website. Due to Tom’s position it gained a lot of publicity and credibility.

Others claims that the e-cigarettes and e-juices are marketed to children and teenagers due to their colorful, attractive packaging and the variety of flavors available.

Facts: Based on 2013 and 2014 National Youth Tobacco Survey, the use of traditional cigarettes has reached an all-time low in all age groups, while the e-cigarettes use has risen and surpassed the analog cigarette use.

For example, for high school seniors, the daily tobacco cigarette use rate went from 8.5 percent in 2013 to less than 7 percent in 2014.

As for the colors and flavors aspect, according to the Journal of Consulting and Clinical Psychology’s article: children and teenagers are more influenced by friends, parents, peers and stress levels than advertising or flavors.

Actually the most popular e-cigarette flavors among teenagers were: Camel, Marlboro and Newport. All typical, well-known cigarette tobacco flavors, while caramel and fruit flavors added up to only 2% sales.

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2. The industry is not regulated! Nobody knows what is sold as e-liquids or e-cigarettes – they may contain anything!

Currently e-liquid market is quite regulated. There are a few laws regulating the manufacturing standards, sale, and use of electronic cigarettes. But… In most countries nobody knows what actually is e-liquid.

While it is true that the industry is quite regulated by law, it is also SELF-REGULATED in most cases.

This situation is changing rapidly, so we have prepared an up-to-date summary of the legal situation in more than 30 markets worldwide – find out more.

We do not need to be told what not to use or how to use it. Improving our customers’ lives is so important to us, so at Chemnovatic:

Of course, we carry out regular laboratory tests on every ingredient we use. Our customers always get the same, high-quality and safe-to-use products.

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3. Nobody has ever carried out any serious research on e-cigarettes or e-liquids.

According to Mayo Clinic‘ article: “No studies have been done to examine the safety of e-cigarettes”. In reality there has been over 30 studies carried out and you can find at

The Public Health England’s findings showing that regular cigarettes being 95% more harmful than e-cigarettes.

According to both London’s Royal College of Physicians and the American Council on Science and Health, e-cigarettes are “safer products” compared to analog cigarettes. They also “could potentially prevent many deaths and episodes of serious illness”.

Actually, contrary to Mayo Clinic’s article, there is quite a lot of research available online from the Onassis Cardiac Surgery Center among other sources. You can find more evidence-based knowledge about:

  • various aspects of electronic cigarette use,
  • benefits over cigarettes – e.g. they do not stiffen the veins, have no adverse effects on blood and oxygen supply to the heart, etc.

They are also working on another paper comparing e-cigarette and nicotine patch as smoking cessation devices.

Despite all the studies available so far, we at Chemnovatic strongly believe there is still room for improvement.

More research should be conducted and propagated among the public. It will positively influence both the consciousness and knowledge people have on the topic of vaping and the health and safety of e-cigarette users.

We would like to invite any institutes, universities or other research entities willing to cooperate with an e-liquid manufacturer on a research project to contact us.

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