The nicotine industry is constantly developing. Nicotine-related products, such as e-cigarettes or nicotine pouches are gathering more and more enthusiasts. They gain recognition, especially among those who try to quit smoking.

Lately, we have provided you with a brief summary of the Portuguese vape market. Today, we will focus on the Czech Republic and nicotine pouches there. Before we skip forward, let’s just add that this product is gaining its ambassadors even among celebrities. As an example, we can mention Slash from Guns’n’Roses, who started to use it in 2009.

Let’s start with the answer to the question – what are nicotine pouches? “Nicotine pouch“ is a term for a bag of cellulose, diluted in nicotine and flavourings, that is later placed between the upper lip and the gum. When placed, nicotine is absorbed into the body through the mucosa.

The definition of snus

Nicotine pouches also happen to be called snus. There, however, is a difference between both terms. Snus is the name for the primary product, that nicpouches have derived from. It is also used orally, but the main difference is the nicotine source. In snus, tobacco leaves are present, whereas in pouches it’s the cellulose, that was diluted in nicotine. If you want to learn more, check out one of our previous articles about 8 facts that you need to know about nicotine pouches.

Snus’ ban and how it influences the smoking rates

Let us state, that in 1992 snus was banned in Europe, with the exception of Sweden. Nowadays, this country has the lowest smoking rate on the whole continent. On the other end, there is Bulgaria with a smoking rate as high as 39% according to the ECig report.

Let us mention, that if you are looking for pure nicotine for sale and/or want to manufacture nicotine pouches, contact us at sales@chemnovatic.com or click the banner below.

The Czech Republic is 4th in Europe, regarding the nicotine pouches market value, with 1,2% of adults taking advantage of the product. Let us add that the population in this country is between 10 and 11 million people. Its net worth is estimated at around 73,5 million euros. The first in the ranking is Sweden, with almost 286 million euros and 3,4% of adults of around 10,5 million population using the pouches. Then comes Finland, with 4% of adults, of 5,5 million people, using the nicotine pouches worth over 172 million euros, and the 3rd country is Germany. Only 0,2% of adults, of more than 83 million population, use pouches there, but their market is worth almost 108 million euros.

According to the report, in the Czech Republic most sales, around 75%, happen through offline channels, such as gas stations and tobacco stores. The report checked 39 such stores into account and 85% claimed they offer nicotine pouches and have 10-20 nicpouch customers on a daily basis. Additionally, among the aforementioned 85% of the stores, 74% sell not only nicotine pouches, but also chewing bags, and 23% sell only nicpouches.

Nicotine pouches’ strength

The average strength of the nicotine pouch is 15 mg, but most, over 40%, of all the products place in the compartment between 6.1 – 12 mg.

Czechs are also keen on stronger nicpouches. The strong category, regarding products containing 12.1 – 18 mg of nicotine, covers 18,3% of the market, and extra strong with more than 18 mg covers 23,1%.

Flavour nicpouch availability in the Czech online stores

45% of shelves of the online stores are occupied by fruity nicotine pouches in 2022. This number grew from 37% in 2021. Next are cooling products with 29% presence, compared to 36% in 2021, and the podium is closed with complex – combined of two or more categories – flavours with 9%, compared to 8% in 2021.

If you are into nicpouches production, make sure you check our flavourings dedicated especially to them. In our offer, you will also find essential nicotine pouches ingredients, for example, microcrystalline cellulose.

To sum up, nicotine pouches are, undoubtedly, a much less harmful alternative comparing to cigarettes, which is resembled by their growing popularity, and the Czech market is a friendly place to grow. It is also very often stated, that pouches help quit or reduce smoking.

The data in the above article come from the TobaccoIntelligence report concerning the nicotine pouches market in the Czech Republic. Additionally, based on a different report from ECigIntelligence, we have prepared an article concerning the vape market in Portugal! If you haven’t checked it yet, don’t waver, click here and learn the details!